Luxury perfumers are also exploring
Osmo CEO Alex Wiltschko said: We believe that the application of artificial intelligence in drug discovery sets a precedent for artificial intelligence to revolutionize the sense of smell. The emergence of artificial intelligence is changing drug hunters. Similar to the search for new drug candidates that are more likely to be clinically successful, we see AI augmenting the role of synthetic chemists and master perfumers. Osmo researchers say that in addition to inspiring new fragrances, the technology could also be applied to help combat mosquito-borne diseases. Wiltschko noted that agriculture, food storage, pandemic tracking and disease preventionare among the areas that will benefit from the digitization of smell. In addition to Osmo, the Japanese company Revorn also uses artificial intelligence and IoT technology to reproduce smells and simulate the sense of smell. At the Malaysia Phone Number Data Consumer Electronics Show (CES), the company showcased odor sensing and reproduction devices. digital fragrance. In March , Bulgari launched Scentsorial in Dubai, an immersive multi-sensory experience that
https://lh7-us.googleusercontent.com/vUPFnOPOmP8sMGAvhwUAScU-qejwOcRufuMcyjiuqwgHn8bxGWteaHYDLF8gAXI4vlZqcYEASHMDuQtQRd23LoJDEsk-hJZx-371bDMJ1m37jBnZfP4XJEStKrhK1XoUWYreIYytoWMjyjl4
combines technology with smell. Participants wear a wearable device that detects their reactions, thoughts and emotions to the scent by measuring their brain waves and heart rate, which are then translated into downloadable generative collectibles in real time. Advances in technology are changing the way we experience and understand smell, driving the development of digital sensory toolkits that bring us one step closer to truly multi-sensory digital experiences, like the Sensory
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