This technique helps to know
What is this Seasonal SEO refers to the SEO strategy and techniques that make it possible to take advantage of strong periods of activity in a specific sector This can correspond to a season several weeks several days or even a single day Christmas New Year Black Friday Halloween Mother s Day etc Why is it important for your website Several companies rely on key periods of the year to generate traffic When search volumes are high on the web seasonal SEO allows you to maximize traffic to your site but also to increase your conversions.To do this we suggest that you identify the Internet users queries that are most interesting for your wedding photo editing service business and publish content that corresponds to these searches In addition the long tail set of keywords with low search volumes which are likely to be less competitive on search engines These keywords when combined can represent a significant part of a site s overall traffic would allow you to position yourself more easily and on very qualified queries seasonal changes and the most strategic periods on which to position yourself.
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If we take the example of the Coronavirus we have noticed that certain sectors such as online sales or delivery sites have experienced high traffic since consumers have had to change their habits And other sectors such as tourism events or luxury have been strongly impacted by this crisis and have not been able to adapt to this context Search engine queries are an important indicator of consumer intent and behavior The COVID crisis has had a considerable impact on search choices consumer.
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